four pillar blogs

September 26th : European Day of Languages

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September 26th : European Day ...

September 25, 2016

  By Liliane Nakad What is it about? The European Day of Languages is an event...

Cold Call

Cold call or boots on the grou...

July 24, 2016

  by Brian Adolfsen Does a phone call make any difference? When I started...

Persona

Developing Buyer’s Perso...

July 2, 2016

By Liliane Nakad The key for content marketing nowadays is simply: Segmentation So while...

Trans Interp

Translation or Interpretation ...

July 2, 2016

By Liliane Nakad Translation or Interpretation? Sometimes people tend to refer to Interpreters as...

Arabic

Arabic: A challenging language...

July 2, 2016

By Liliane Nakad Arabic is an official language spoken in more than 22 countries,...